Verizon Up Rewards
Brand + CGI + Social + Desire
When tasked with raising awareness & education for Verizon Up, the provider’s robust rewards program, we wanted to simplify it down to a drool-worthy visual language to use as a social & digital library.
It all came down to one word: Want.
Role: Creative Director / Copy
Agency: Verizon
Production: ManvMachine
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And a year later, people wanted something else: More. More rewards. More access. More eye candy.
